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Live Mobile Broadcasting: What Are You Waiting For?

February 23, 2016 by Carlos Perez

Mobile is everything! Or at least that's what they're saying here at Mobile World Congress 2016. I don’t know if it's everything, but I can certainly say, and we all can certainly see, that mobile is reshaping our world everyday.

The most recent example that Wowza is enabling is live mobile broadcasting.  

Voyeurism and reality TV may have paved the way, but now mobile live streaming has moved into the mainstream and is expected, and leveraged, in virtually every app. Are you keeping up, or are you falling behind?

Are you leveraging mobile live video streaming to expand your reach and further engage with your customers/users?

From Periscope to G9MD (both built on Wowza technology), and to aerial reconnaissance via drones, live sporting events, insurance claim damage reporting, crime-fighting citizen-journalism apps, and so much more, the opportunities and uses of live broadcasting from mobile devices have moved from the new and different to the mainstream and even into legitimate business applications. If organizations want to capitalize on this they need to move quickly and utilize proven technology to fully leverage mobile live video streaming capabilities. 

Wowza technology delivers a seamless, integrated, end-to-end solution with the release of our new Wowza GoCoder SDK product:

The Wowza GoCoder SDK (software development kit) provides the ultimate flexibility for the easy creation and seamless integration of live video streaming functionality for a truly customized and branded app experience. Direct integration with Wowza Streaming Engine software and the Wowza Streaming Cloud online service provides a true end-to-end mobile broadcasting solution that enables organizations to benefit from significantly faster speed to market, lower development costs, proven technology, and unlimited scalability.

Wowza has been the leader in live video and audio streaming technology for more than a decade, with approximately 19,000 customers in more than 170 countries, and the release of the Wowza GoCoder SDK further enhances our delivery of the entire mobile live video streaming workflow. We're excited to provide the platform to make mobile live broadcasting accessible for any size organization worldwide.

For more information, contact our sales team.

Got a comment? Drop us a line on Twitter @wowzamedia
Carlos Perez

Carlos Perez, Chief Revenue Officer at Wowza, has more than 20 years of experience in video and technology in business development, product management, and marketing roles. He earned his B.S. in Management from Boston College and an M.B.A from the Tuck School at Dartmouth.