Facebook Live for Business: Benefits, Examples & Ideas
March 26, 2018 by
2018 is a great time to start using Facebook Live for business. We’ve created this guide to help you understand how to set it up properly, the benefits and best practices of streaming on Facebook Live, and finally, ideas and examples of content you can create to capture and engage audiences on Facebook.
Do Codecs Really Matter?
March 22, 2018 by
This blog will help you understand the role of media servers when it comes to codec choices.
Facebook Live Trends to Watch in 2018
March 19, 2018 by
What lies ahead for Facebook Live broadcasters in 2018? We’ll cover the top Facebook Live trends to watch this year, including new capabilities for user engagement and for video creators; augmented reality (AR) support; live video integration in VR app Spaces; Facebook Live GIFs; and square video.
Encoding HEVC/H.265 Videos for Wowza Streaming Engine
March 14, 2018 by
Wowza Streaming Engine now has the capability to deliver HEVC/H.265 video. In this tutorial, you’ll get up-to-speed with encoding using the HEVC/H.265 codec.
Facebook Live for Broadcasters: 10 Ways to Develop an Audience
March 12, 2018 by
Whether you’re a major media outlet, cable news network or local affiliate, here are the top 10 tips for broadcasters who want to expand their audience to Facebook Live.
Net Neutrality, Part II: The OTT-Dominant Era (2013 - 2017)
March 9, 2018 by
It’s easy to forget that the recent Net Neutrality debate mirrors arguments made more than a decade ago. Our last post looked at Round 1 of the Net Neutrality matchup. Today, we’ll explore Round 2: from 2013 until 2017.
UPDATE: What Is Transcoding and Why Is It Critical for Streaming?
March 7, 2018 by
If you're thinking about streaming media, odds are, you either already know something about transcoding, or you're wondering why you keep hearing about it. In this post, we'll explain what transcoding is (and isn't), and why it might be critical for your streaming success, especially if you want to deliver adaptive streams to any device.
Wowza Origin Stories: How Superhero Products Are Born
March 5, 2018 by
Every great superhero has an origin story. In this post, Wowza CEO Dave Stubenvoll compares the story of our flagship Wowza Streaming Engine software with that of our newest hero, Wowza ClearCaster.
AI in Video Production and Delivery
February 26, 2018 by
In this post, we’ll explore AI, machine learning and deep learning; discuss their primary applications to video encoding and streaming delivery; and look at their other applications in video production.
6 Facebook Live Metrics to Track Video Performance & Reach
February 26, 2018 by
The most important Facebook live metrics to improve video performance include post performance, audience engagement, viewer retention, clicks, reach and negative feedback. We show you where to find these 6 metrics in the Facebook Live analytics platform, Page Insights, and how to analyze them to improve live streams.
