I have what seems everything installed properly and able to play a VOD via:

but it does not seem to be streaming as the movie plays like it is a direct link (many pauses waiting for media to catch up, no preloading or downgrading to a lesser quality).

In reviewing the Manager it notes that the application is not running. I've restarted as well as double checked the Service which is running.

What else should I check as it looked like everything was configured properly but now it looks like there is no benefit over a direct link?