How JFM Scaled Live Local Sports to Boost Digital Engagement

Bringing thousands of hometown games directly to subscribers with seamless, automated streaming 

  • Expanded beyond typical regional coverage with 4,000+ live games per year 
  • Automated live delivery using fixed stream keys to eliminate setup errors 
  • Strengthened subscriptions and community loyalty through local sports content 

Discover how JFM reimagined local journalism by turning every live game into a digital engagement driver. 

Streamlined Content Delivery at Scale

JFM faced a growing challenge: managing live coverage across hundreds of venues without ballooning staff or tech complexity. By implementing Wowza Streaming Engine and Flowplayer with persistent stream keys, venues can go live automatically, dropping setup friction and human error entirely. 

From Hundreds to Thousands of Live Events

What started as ~1,000 annual game streams has now been scaled to over 4,000. This explosion in content volume not only expanded JFM’s sports reach but also unlocked new opportunities for subscriber growth and local monetization. 

Built for Reliability and Regional Impact

By adopting a centralized control setup plus scalable infrastructure, JFM ensured high-quality, consistent delivery, even across venues with inconsistent connectivity. The outcome? More live airtime, fewer failures, and an elevated viewer experience that keeps readers coming back. 

TRUSTED BY INNOVATORS ACROSS INDUSTRIES

There’s no way we could keep up without FlowPlayer’s fixed source setup. It’s not just convenient, it’s the only reason this model works at scale.

Silas Fly Bang
Development Editor, JFM

RELIABLE

Enjoy CDN-supported 99.9% uptime and responsive support.

SCALEABLE

Access a range of adaptive streaming workflows, including ultra-low latency streaming at scale.

SECURE

Benefit from a range of security features, including DRM capabilities, from a SOC 2, Type 2 certified company.

COMPLETE

Experience a full suite of features from advanced analytics to best-in-class player. 

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