How Quadrant 2 Leveraged Wowza to Power Jotto, an AI-Driven Audience Intelligence Platform

In today’s fast-paced digital landscape, capturing real-time audience feedback is vital for organizations aiming to drive meaningful engagement. Quadrant 2, an innovator in community advocacy and mobile technology, recognized this need and developed Jotto—an advanced audience intelligence platform—powered by Wowza Streaming Engine and Stream Recorders. 

   

The Challenge of Traditional Feedback Methods 

Traditional feedback mechanisms often restrict stakeholder participation due to inefficiencies, limited reach, and the slow pace of analysis. Quadrant 2 sought to overcome these barriers by providing an immediate, engaging, and comprehensive way to collect audience feedback through video, voice, and text. 

Building Jotto with Wowza’s Stream Recorders 

Quadrant 2 combined its extensive experience in mobile advocacy apps with Wowza’s robust streaming infrastructure. Specifically, Wowza Stream Recorders enabled the seamless real-time capture and secure recording of multimedia feedback. This capability ensured uninterrupted data collection critical for meaningful analysis. 

Real-Time Feedback Collection 

Using Wowza’s technology, Jotto efficiently captures and records first-person feedback in various forms (video, audio, text), eliminating traditional communication hurdles. 

AI-Enhanced Insights 

The recorded content is directly integrated into Jotto’s proprietary AI engine, rapidly analyzing sentiment, trends, and themes. The platform then translates these insights into actionable, visual reports for easy interpretation by decision-makers. 

Customizable and Scalable Integration 

Wowza’s flexible and cloud-scalable solutions allowed Jotto to adapt quickly and scale effortlessly, supporting diverse use cases from small community programs to large-scale sporting events. 

Impressive Results: Enhanced Engagement and Increased Response Rates 

Organizations utilizing Jotto have experienced significant improvements in stakeholder participation. Specifically, response rates increased by an impressive 50-60%, demonstrating the effectiveness of integrating Wowza’s streaming capabilities. 

Notably, AI-generated reports with detailed visualizations and sentiment analysis provide stakeholders with clear, actionable data, directly leading to deeper fan engagement, increased merchandise and ticket sales, and higher-performing marketing campaigns. 

Expanding Impact Across Multiple Industries 

Quadrant 2’s Jotto platform has been successfully implemented across diverse sectors, including: 

• Local governments and policy makers seeking deeper community insights. 
• Political campaigns looking for immediate voter sentiment. 
• Business improvement initiatives requiring dynamic audience intelligence. 
• Sports organizations aiming for enhanced fan engagement strategies. 

Robust Performance and Reliability 

Thanks to Wowza’s reliable infrastructure, Jotto operates flawlessly, even in high-demand, live streaming situations. This reliability ensures a frictionless feedback collection experience for users, allowing organizations to rapidly turn insights into action. 

Experience the Wowza Advantage

Quadrant 2’s success with Jotto highlights the transformative power of real-time streaming and AI-driven insights. If your organization seeks to enhance audience engagement through robust, scalable, and reliable streaming solutions, Wowza Streaming Engine offers the flexibility and performance needed. 

Discover how Wowza can elevate your audience engagement and intelligence efforts.