Stream to LinkedIn Live from Wowza Streaming Cloud

Learn how to send streams from the Wowza Streaming Cloud™ service for playback on LinkedIn Live.

Note: A LinkedIn account with access to LinkedIn Live is required to use Wowza Streaming Cloud to stream to LinkedIn. See Request access to learn more.

Video tutorial: Live stream to LinkedIn Live from Wowza Streaming Cloud


Request access


Because LinkedIn Live functionality is in beta for LinkedIn and private preview for Wowza Streaming Cloud, it requires approval from both services.

  1. First, request access to the live video broadcasting feature on LinkedIn. See Applying for Live Video Broadcasting to request approval. LinkedIn Live is only available to a limited group of members and organizations.
  2. Once you are approved to use LinkedIn Live, email cloud-preview@wowza.com to request access to the Wowza Streaming Cloud private preview for LinkedIn Live stream targets. Participation is by invitation only and is subject to the terms of the Wowza Preview End User License Agreement.

LinkedIn requirements


LinkedIn has the following requirements for live streams:

  • The maximum resolution is 1080p (1920 x 1080) at 30 frames per second.
  • You must send a keyframe (I-frame) at least once every two seconds throughout the stream.
  • The maximum recommended bitrate is 6000 Kbps for video, 128 Kbps for audio with a 48 Khz sample rate.
  • The live video can stream on LinkedIn for up to 4 hours.

Create a transcoder


To stream to LinkedIn Live, you'll send a single-bitrate stream via a transcoder to a LinkedIn Live stream target. Depending on the type of subscription you have in Wowza Streaming Cloud, prepare a stream for LinkedIn Live by doing one of the following:

If you're not sure what type of subscription you have, check your account on the Wowza portal.

For information about 24x7 and passthrough streaming subscriptions, see Wowza Streaming Cloud 24x7 streaming plans.

Create and prepare an adaptive bitrate transcoder for LinkedIn

  1. In Wowza Streaming Cloud, click Advanced on the menu bar, click Transcoders, and then click Add Transcoder.
     
  2. On the Transcoder Setup page, enter a Transcoder Name.
     
  3. For Transcoder Type, choose Adaptive bitrate.
  4. Choose Pay as you go as the billing mode. Streams with 24x7 billing mode aren't compatible with the 4 hour time limit on each LinkedIn Live streaming event.
  5. Choose a Broadcast Location that's as close as possible to where your stream will originate.
  6. If Closed Captions are needed, choose CEA-608 (digital)
  7. Specify the other transcoder setup options.
     
    Note: For more information about transcoder settings, see the Help panel on the right side of the page.
  8. Click Add.
    Wowza Streaming Cloud creates the transcoder and displays Outputs & Targets tab of the transcoder detail page.
  9. Add an output rendition to the transcoder in one of the following ways:
    • Click the down arrow on the right side of the Add Output button and select a preset output rendition from the list. Ensure that your output follows the LinkedIn Requirements listed above.
    • Click the Add Output button to create a custom output rendition. On the Add an Output page, specify the details of the rendition and then click Save. For information on output options, see the Help panel on the Add an Output page. Ensure that your output follows the LinkedIn Requirements listed above.



      Custom output renditions can include passthrough audio and video. Selecting Passthrough Video sends the stream to the target without transcoding the video track: the Video Bitrate defaults to 0 and you can't specify H.264 Profile, Aspect Ratio, or Keyframe Interval. Selecting Passthrough Audio sends the stream to the target without transcoding the audio track: the Audio Bitrate defaults to 0.
       

    Next, you create the LinkedIn Live stream target for the output rendition. For instructions, continue to Add the LinkedIn Live target.

Create and prepare a passthrough transcoder for LinkedIn

  1. In Wowza Streaming Cloud, click Advanced on the menu bar, click Transcoders, and then click Add Transcoder.
     
  2. On the Transcoder Setup page, enter a Transcoder Name.
     
  3. For Transcoder Type, choose Passthrough.
  4. Choose Pay as you go as the billing mode. Streams with 24x7 billing mode aren't compatible with the 4 hour time limit on each LinkedIn Live streaming event.
  5. Choose a Broadcast Location that's as close as possible to where your stream will originate.
     
  6. If Closed Captions are needed, choose CEA-608 (digital)
     
  7. Specify the other transcoder setup options.
     
    Note: For more information about transcoder settings, see the Help panel on the right side of the page.
  8. Click Add.

Wowza Streaming Cloud creates the transcoder and displays the Outputs & Targets tab of the transcoder detail page. A single passthrough output rendition is ready for the transcoder. You just need to create the LinkedIn Live stream target for it. For instructions, continue to Add the LinkedIn Live target.

Add the LinkedIn Live target


Next, create the LinkedIn Live stream target for the output rendition.

  1. On the Outputs & Targets tab of the transcoder detail page, for the output rendition, click Add a Stream Target and then select LinkedIn Live.
     
  2. On the Create a LinkedIn Live stream target page, choose the type of LinkedIn Live target you want to create.
    • Person – Stream to LinkedIn on behalf of a personal account.
    • Organization – Stream to LinkedIn on behalf of an organization.
       
      Note: You must be an administrator of an organization's LinkedIn Page to grant authorization for the Wowza Streaming Cloud service to stream to LinkedIn Live. See Creating a LinkedIn Page in the LinkedIn Help Center to learn more about pages.
    Then click Next.
  3. If you haven't already authorized Wowza Streaming Cloud to stream to LinkedIn, sign in to LinkedIn and click Allow in the authorization request page that opens.
  4. On the Create a LinkedIn Live stream target page, enter a Target Name to identify the target in Wowza Streaming Cloud.
  5. If you are streaming from an organization's LinkedIn Page, select an organization to Stream to.
  6. Enter a Title to appear with the stream on LinkedIn. The Title can be up to 255 characters. Emojis are not supported.
  7. Optionally, enter a Description for internal tracking purposes. The description does not appear with the stream on LinkedIn. 
  8. Select a Region. Choose a region that is the closest to the broadcast location of the Wowza Streaming Cloud transcoder that you created. 
  9. Click Save.

Test your setup


When your transcoder is complete, test the entire setup. 

  1. Configure your source encoder or camera with the information listed on the Transcoder Setup tab of the transcoder details page. See Prepare and connect video sources for more information on setting up your source. 
  2. After your source is configured, select your transcoder in Wowza Streaming Cloud.
     
  3. Click Start Transcoder at the top of the transcoder detail page.
     
  4. Click Start to confirm that you want to start the transcoder.

Wowza Streaming Cloud starts the transcoder and connects with the source.

  1. Start your video source.
     
  2. In Wowza Streaming Cloud, confirm that the stream is working by looking at the Video Thumbnail on the Overview tab of the transcoder detail page.

The Video Thumbnail displays a frame from the live stream every five seconds. The started date and time appear at the bottom of the thumbnail. Connection, transcoding, and delivery metrics begin to update in the Statistics panel.

  1. Check playback on LinkedIn:
    • For a personal account, view the stream on the Posts and Activity page.
    • For an organization, view the stream by clicking View as member on the organization's page.
  2. Click Stop Transcoder at the top of the transcoder detail page in Wowza Streaming Cloud to end your test stream, and then stop the video source.

Reuse a LinkedIn Live stream target


If you want to stream to LinkedIn Live repeatedly, you can reuse the same transcoder and stream target. Each time you start the transcoder, it results in a separate live video post to LinkedIn. To prepare for another live broadcast, you can optionally edit the stream target's title and description. 

  1. Click Advanced on the menu bar, click Stream Targets, and then select the LinkedIn Live Stream target.
  2. Click Edit, and optionally update the Title or Description field to differentiate the content from previous broadcasts. Then click Save.
  3. Click the transcoder using the target to go to the transcoder details page.
  4. Click Start Transcoder and then Start.
  5. Start your video source.

    A new LinkedIn Live broadcast begins. It appears as a separate post on your page.
  6. Click Stop Transcoder at the top of the transcoder detail page in Wowza Streaming Cloud to end your stream, and then stop the video source.